BRAND UKRAINE Solutions

Our strategists have extensive experience in reforming communication functions and streamlining communication processes within the Ukrainian government, particularly in the Ministry of Health of Ukraine and the Ministry of Foreign Affairs of Ukraine. They have also developed national communication strategies, including the Communication Strategy of the Ministry of Foreign Affairs, the Public Diplomacy Strategy of the MFA, the Communication Strategy for Healthcare Reform in Ukraine, as well as communication strategies for commercial companies.

We are also proud of our work on the communication strategy for the Fourth Summit of First Ladies and Gentlemen, the international communication strategy and PR support for the “I’m Fine” installation at Burning Man 2024, and the global communication strategy “Make Ukraine’s Voice Heard All Around the Globe”, designed to support Ukrainian civil society organisations engaging with international audiences.

International communication campaigns are one of our core focus areas. We have successfully implemented over 20 major campaigns, including Russia’s Famine Games, What We Are Fighting For, #FreeTheLeopards, Open Your Heart for Ukraine at Eurovision 2023, Volia, and many more.

To develop a tailored campaign for your project, we conduct in-depth market and media analysis, identify key messages and optimal communication channels, and design an effective action plan to engage your target audience.

Our campaigns have been recognised with prestigious international awards, including:

• City Nation Place Awards 2023 for Best Communication Strategy (Place Branding) for #WhatWeAreFightingFor
• Silver Lion at Cannes Lions 2023 for Carol for Charity in the Radio & Audio (Not-for-Profit, Charity, Government) category, Bronze Lion in the Media category (Use of Audio Platforms), 16 awards at the Kyiv International Advertising Festival
• #FreeTheLeopards campaign was a finalist at the New York Festivals Advertising Awards 2023 in Collaborations & Partnerships: Best Use (Real-Time Response, User-Generated Content)
• The "I’m Fine" Ukrainian installation at Burning Man 2024, for which we developed the international strategy and PR support, won Silver at the Effie Awards 2024 for cross-media storytelling
   

Our team provides comprehensive content production services, covering text, graphic, and video content — from concept development to final editing. We create high-quality, visually compelling content that captures attention, engages audiences, and maintains the authentic identity of your brand.

We work with various content formats, ensuring effective communication support for projects, campaigns, and events. From social media publications to full-scale content campaigns, we transform your ideas into powerful media products that strengthen your reputation and enhance brand recognition.

We help governmental, civil society, and business initiatives develop digital communications and engage with the world in a way that captivates and convinces. Our services include digital audits, social media optimisation strategies, SEO enhancements, and website development tailored for the global market.

Our team has proven expertise in building Ukraine’s official digital ecosystem, Ukraine.ua, which includes multilingual websites and 13 social media accounts. Since 2022, we have grown a dedicated international audience of over 3 million followers, achieving a total digital reach of more than 3 billion contacts.

We also develop and manage the digital communication channels of the Global Platform of the Summit of First Ladies and Gentlemen, an initiative led by the First Lady of Ukraine, Olena Zelenska.

A data-driven approach is a core value in all BRAND UKRAINE projects. Up-to-date data enables optimal and well-informed decision-making, ensuring strategic precision and effectiveness.

Upon request, we can analyse brand perception, conduct traditional and social media monitoring to track mentions of your company or brand, and assess the information landscape to determine its favourability for specific communication activities in Ukraine or abroad.

Additionally, we offer comprehensive research services on specific topics, regions, or markets tailored to your unique needs.

BRAND UKRAINE Solutions experts will help you build and strengthen your organisation’s or company’s communications. We offer communication audits, one-time individual consultations, and long-term mentorship support, ensuring a strategic and tailored approach to your needs.

Our team provides crisis communication guidance and delivers specialised training sessions and educational programmes, customised to align with your team’s specific goals and objectives.

We are looking forward to working together!

For detailed information or any inquiries regarding our services or orders, please contact Petro Darmoris at
petro.darmoris@brandukraine.org.ua